PM Ekta Malls in J&K to open new markets for artisans, boost local crafts and entrepreneurship
Jammu, Aug 8 (IANS) The PM Ekta (Unity) Malls initiative, under which two malls will be constructed in Jammu and Kashmir, is expected to create new marketing opportunities for local artisans, self-help groups and entrepreneurs by providing a dedicated platform where locally manufactured and traditional products can gain wider visibility among tourists, customers and buyers from across the country.