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Why smartphone dual-branding won't work in India
Why smartphone dual-branding won't work in India

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Nishant Arora

New Delhi, April 30 (IANS) In the ever-evolving world of smartphones, a few mobile handset makers have been tempted to launch two or even multiple brands in order to gain a larger chunk of the market or create a presence across price segments.

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Update: 30-April-2018

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